Chambres d'agriculture France calls on Thomas Marko & Associés for the Salon International de l'Agriculture 2025
Following a public invitation to tender, Chambres d'agriculture France has entrusted Thomas Marko & Associés' events department with the eco-design and animation of its public and institutional areas at the Salon International de l'Agriculture (February 22 to March 2, 2025 / Paris Expo - Porte de Versailles). For this 2025 edition, the agency has designed a fun, educational and interactive concept highlighting the challenges facing agriculture today and the solutions proposed by the Chambers of Agriculture network.
A scenic and interactive stand - Hall 4B90
In collaboration with Thomas Marko & Associés, an immersive and entertaining experience will be offered at the next Salon International de l'Agriculture by the Chambers of Agriculture, France's leading agricultural advisory network. Set in a house-like setting, an educational trail will offer visitors an exploration of the support missions of the Chambers of Agriculture, as well as a presentation of career opportunities within the network.
In a farm setting, visitors can discover and test their knowledge of the different stages in a farmer's life, and the key role played by the Chambers of Agriculture in supporting them throughout their career: from setting up a farm to handing it over, including farm management, changes in practices to cope with climatic hazards, and the transitions to be implemented to be more competitive...
The "Bienvenue à la ferme" (Welcome to the Farm) network, a benchmark in farm produce, short distribution channels and agritourism, will be in the spotlight at weekends. With 5,500 members and more than 10,000 farmers across France, the network has been helping to forge closer links between producers and the general public for more than 36 years, through direct sales, farmers' markets and open house events.
The 2025 edition will also focus on the digital solutions implemented by the Chambers of Agriculture. During the week, from Monday to Friday, there will be a space for exchange with experts to discover these tools and celebrate 20 years of MesParcelles.