Our
expertise

Our approach is to bring out the "cause" that constitutes the "raison d'agir" for a company, brand or organization. This " cause " will unite and engage its audiences. Based on this, we design offensive communication and influence strategies for our customers, as well as multi-channel operational plans aligned with the objectives to be achieved.

• Environmental analysis
• Internal and external audits
• Audience mapping
• Strategic planning
• Positioning study
• Language platform and message workshops
• Graphic identity and semantics

Trend and behavior monitoring. Thematic, competitive, societal and political intelligence. Crisis and weak signal monitoring. Online reputation monitoring. Our agency is equipped with the most powerful tools and a seasoned, mobilized team with a strong capacity for analysis and recommendation.

• Reputation analysis
• Competitive benchmark
• Tool recommendation
• Identifying indicators
• Implementation and deployment
• Monitoring and reporting
• Watch in sensitive situations

The agency's core business is the development of earned media and influencer relations strategies, and their operational implementation, by multi-expert teams. Action plans are usually a combination of skills: influencer relations, press relations, influencer relations, events, partnerships...

• Strategy and support
• Stakeholder mapping
• Media and public relations
• Influencer relations
• Brand advocacy
• Paid and unpaid influence programs
• Infiltrations

Our agency has a large creative factory that federates multiple talents to imagine and create brand content in all its forms: editorial, motion design, photo, video, computer graphics, short programs, web series... We can also draw on the other entities of the Venise Group, as well as our integrated print, image and sound studio.

• Earned, paid, owned media strategy
• Brand content and storytelling
• Multi-channel art direction
• Editorial content
• Audiovisual content
• Digital content
• Collaborations and co-branding

In a connected world, mastering digital and social networks is essential for any brand or company seeking to strengthen its presence and effectively engage its audiences. Our integrated approach, from community management to e-reputation management, transforms every online interaction into an opportunity for growth.

• Needs analysis
• Digital strategy
• Community management
• E-reputation management
• Media plan
• Sponsorship
• Websites

Local, national, European - our scope of action in public affairs is three-dimensional. We have a team in Paris close to the decision-makers, a local network of consultants run from Lyon by local authority experts, and correspondents in Brussels for EU affairs.

• Monitoring and context analysis
• Strategy and deployment
• Audience mapping
• Appointments and schedules
• Language, position papers, amendments
• Contact maps
• Protocol management

As a specialist in complex issues, sensitive situations and opinion risk, our agency masters all the expertise required before, during and after a crisis: industrial accidents, consumer recalls, competitive disparagement, activist actions, social crises, mergers and acquisitions, changes in scope...

• Vulnerability analysis
• Mapping opponents and allies
• Crisis management methodology
• Crisis unit and war room
• Crisis watch
• Response strategy
• Judicial communication

As an accredited training organization (no. 11922622892), we work with facilitators, trainers and coaches specializing in a wide variety of techniques, to adapt to our customers' needs. The wide range of journalists, legal experts and human resources experts who take part in our training sessions enables us to prepare for even the most delicate speaking engagements (crisis management, parliamentary or judicial hearings, CSE, etc.).

• Message workshops
• Appropriation media training
• Media training
• Behavioral media training
• Preparing for auditions
• Crisis simulation
• Personalized coaching

Event management is intimately linked to the creation of our agency and is one of its recognized added values. From road shows to trade fairs and consumer events, from launch parties to conferences, from virtual events to expert roundtables, from TV shows to travel, our teams design and produce high-impact events.

• Artistic direction and production
• Scenography
• Product launches
• Public event
• Field and network activations
• Booth and experiential space
• Annual General Meeting and Congress

In the field of communication and influence, action plans must be evaluated not only to analyze their effectiveness and return on investment, but also to draw lessons and take corrective measures to ensure a virtuous circle. Our agency is driven by a results-oriented culture, and has the right assessment tools for every campaign.

• Opinion poll
• Internal and external audits
• Satisfaction survey
• Setting up indicators / KPIs
• Performance measurement
• Feedback and analysis
• Evolution recommendations

A unique feature of our agency, our nationwide network enables us to work closely with decision-makers, elected officials, opinion leaders, influencers and the local media. Managed from Lyon, this network of agencies and experts helps to deploy national and international strategies in the regions, as well as handling public relations for local players.

• Analysis of the local context
• Field opinion survey
• Deployment of corporate strategies
• Enhancing public policy
• Restructuring and change of scope
• Local institutional relations
• Local media relations

Faced with the growing complexity of our environments, the need for change and transformation in our sectors, and the crises that companies and organizations can face, our most experienced consulting managers support executives and management committees in the forward-looking questioning that requires informed decisions.

• Strategy and consulting
• Change management
• Internal communication
• Managerial and social communication
• CSR Communication
• Communication in sensitive situations
• Reputation and personal branding
• Employer branding